Two-thirds of U.S. builders used sales incentives in September 2026 while 38% cut prices, giving new-home buyers more room to negotiate amid high mortgage rates.
Paul Wesley and Natalie Kuckenburg reveal their renovated downtown New York loft, blending industrial architecture, vintage pieces and Brazilian details.
Everyone knows the script. Build a sphere, farm a neighborhood, host open houses, and pray for referrals. It’s a formula that works, but it’s also a formula…