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Building a Fan Following by Tapping Into Customers’ Passions

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building a fan following by tapping into customers passions
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From modest family business to a globally sought after company and television sensation, Barry Meguiar transformed the car care business, one gearhead at a time. How can you go about creating an avid customer base brimming with passionate fans? The Meguiar’s president and Car Crazy Central TV star breaks down his four-step secret to building brand loyalty with a marketing plan fit for any entrepreneur, regardless of ad budget. All this and more while we enjoy another epic meal at Muldoon’s Irish Pub. On today’s menu: the St. Paddy’s Burger, a savory beef patty with Dubliner cheese, bacon and avocado. 

Related: Know Your Value and Get Paid More

Watch more videos from Business & Burgers on their YouTube channel.

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

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