If you’re wondering how to make money on your YouTube channel, look no further than these 6 strategies for monetizing your channel, creative work, and making money on YouTube.
Are you wondering how to get your first 1000 YouTube subscribers? If you just started a YouTube channel, being stuck at 0 subscribers can be frustrating.
Your YouTube subscriber count isn’t just another vanity metric. Getting more subscribers is the best way to maximize your organic reach on the second-largest website in the multiverse.
And if your goal is to make money on YouTube, hitting subscriber milestones is necessary to access many monetization features. For instance, you need at least 1,000 subscribers to become a YouTube Partner and start earning ad revenue.
You don’t have to buy YouTube subscribers to get your channel going. There are many easy ways you can get more YouTube subscribers for free.
Now let’s look at some actual real-world tactics that won’t waste your time.
Delete old content on your YouTube Channel
Do a re-evaluation of your YouTube Channel and delete all your old content, whether it is outdated, poorly produced, or just a flop of a video that should have never made it up there in the first place. If you have something of this nature tied to your brand, it’s going to immediately turn that new subscriber off and cause them to lose trust in your brand. Delete it and never look back.
2. Complete Your Profile and Make a Channel Trailer
Once you choose a channel theme, you need to attract your first subscribers by completing your profile and making a channel trailer.
A channel trailer is a short video that you can upload to help viewers quickly understand what your channel is about. Plus, channel trailers are set to auto-play for users who aren’t subscribed to your channel, so it’s a powerful way to turn viewers into subscribers.
This helps first-time users get a sense of your product and what your content will be about. If it’s something of interest to them, they’ll be more likely to check out other videos on your channel and subscribe.
When a user types in a keyword like “exercise” into the YouTube search bar, channels that optimize the word “exercise” in the About page will be more likely to appear in the results.
Use your channel trailer and your About section to help users find your channel, connect with your target audience, and get more subscribers.
3. Promote Your Channel on Your Website/Social Media Page
Now that you’ve mastered all of the YouTube basics like choosing a channel theme, creating eye-catching thumbnails, using searchable titles, and more—it’s time to start promoting your videos.
Instead of waiting for your videos to be discovered on YouTube, why not bring the content directly to them?
If you already have a website/social media page (Facebook, Twitter, Instagram) that gets some consistent traffic each month, then you have got the perfect solution to finding your first few subscribers.
In other words, promote your YouTube channel in a way that lets you leverage the traffic you already have. Make sure you include an eye-catching image relevant to the video, a short description of what your video is about (make it exciting), and a CTA with a link to the video.
Post Content Consistently
Consistency is key because subscribers will not stay subscribed if you never update your channel or update 4 times in one week and then take a month-long hiatus. If you upload videos consistently, people know that more good content is coming, and they’re more likely to tap subscribe.
Also, as you’re creating new videos, you need to make sure they fit your target niche. If you upload a random documentary one day, a gaming video the next, and a cooking video right after, users won’t know what to expect from your channel. And if they don’t know what your YouTube channel is about, they’ll be less likely to subscribe. You will end up getting a bunch of random page views, but you won’t have any long-term subscribers.
Start by uploading 1 video every week. 4 videos per month are enough to attract new subscribers. It also shouldn’t be too overwhelming for you to produce. When you choose an upload schedule, make sure you stick to it. The last thing you want to do is disappoint users by not uploading when you said you would. That’s because inconsistent posting will never allow you to build a loyal audience.
5. End your videos by mentioning the one you’re working on next
Subscribing to a YouTube channel is an act of anticipation. Viewers who’ve just seen what your brand is about are most times anticipated to want more if your content was eye-catching.
Hyping your next video, and making it clear why it’s not to be missed, is the most organic way to encourage people to tap subscribe.
6. Eye-Catching Thumbnails
Let’s face it, the reason we’re warned not to judge a book by its cover is that we do it all the time. A thumbnail is an image that acts as a cover for your video. And they are also your first; best chance to persuade people to click on your video. So, you need to create eye-catching thumbnails if you want people to click on your video and watch.
With just one look at the thumbnail, users can tell exactly what the video is about. You’ll notice the other videos in the search results follow a similar pattern. You want to aim for consistent branding in all your thumbnails. Use the same font, the same color palette, or even the same frame composition, so people know (at least subconsciously) that they’re looking at a video from your channel.
7. Create Video Playlists
Do you have a set of videos that go together? Perhaps you do a recurring weekly cooking or comedy series or have a set of webinars around the same theme? Whatever it is, you should group them into a YouTube playlist. , viewers are more likely to binge-watch your videos in the order they’re intended to be viewed.
Playlists are a great way to increase your channel’s watch time. They also motivate people to click subscribe by lining up your best content in one place. This will also keep your video content highly organized, so your channel doesn’t become a cluttered mess that turns users away.
Ask Your Viewers to Subscribe
If you want to get more YouTube subscribers for free, ask. An example of how to ask is
“Hey everyone, welcome back to my YouTube channel. Don’t forget to click Subscribe if you want more weekly updates on [whatever your niche is].”
It’s as simple as that.
You can also add a subscribe watermark to your YouTube videos. A subscribe watermark is a small icon displayed in the bottom corner of your videos to remind viewers to hit the Subscribe button.
Here are two best ways to encourage people to subscribe:
- Run a cross-channel contest: Create a contest where you promote your business on Facebook and Instagram, where the guidelines of winning a free night of food or some amount of money include liking your Instagram post, commenting, and subscribing to your YouTube channel. You can inform contestants that the YouTube channel’s link is in your Instagram bio so they can easily navigate there and subscribe to your videos. Viola! Your YouTube subscriber’s base has grown overnight.
- Encourage viewers to subscribe for additional benefits in your videos: Another easy way to grow subscribers is by encouraging the viewers that have already landed on one of your YouTube videos. Clearly, they are already interested in your brand on some level, so you can use the opportunity to get them to subscribe? You can do a subscriber-only giveaway, e.g., announce in the video that if they subscribe, they’ll be sent a free e-book or content specially made for subscribers. Of course, you’ll need to deliver on those promises, but this is a great way to get more subscribers in the door.
But everything starts by simply asking people to subscribe.
Make Sure Your Videos Are Under 5 Minutes
Long videos and YouTube do not go well together. Regardless of how complicated the product you’re marketing or the Vlog is, your videos should never exceed 5 minutes.
Why? Well, Studies show that online video viewers have a short attention span. Create more short and snappy clips.
Join Relevant Online Communities
If you want to get more YouTube subscribers, you can join online communities and groups. By regularly participating in these communities, you can create relationships with other users and build your online presence as a YouTube creator.
There are tons of online communities specifically created for YouTubers to have conversations and support each other. Whether it is a Twitter chat, LinkedIn group, or another popular online community in your industry, you should be actively engaging in these communities and spreading your video content when relevant.
Optimize Your YouTube Channel for Search
Lastly, make sure your YouTube videos are optimized to rank in search engine results that show up when people search within YouTube itself. YouTube optimization makes your business channel search friendly for both in-app users and users who arrive through regular search engines.
We’ve identified the top ways to optimize your channel so you can drive as much traffic as possible through videos. A few of these best practices include:
- Create Searchable Titles
- Add a Transcript to Every Video
- Well-written description of what the video is about, and do use your most critical keywords.
- Don’t forget your Meta Tags to get your keywords into your video and make it more searchable.
Ready for more YouTube subscribers? Then get to work and make it happen!